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11 Things Baby Boomers Need to Know About Social Media

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Everybody is connected in today’s digital age. Younger generations seem to be all over TikTok and Instagram, but there are many Baby Boomers on social media as well.

Baby Boomers are using social media as a tool and a way to engage with the world. However, there’s more to these platforms than just keeping up with friends and getting information on current events. Here are 11 essential tips for baby boomers on social media who want to navigate these platforms more effectively.

1. Privacy Settings Are Crucial

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Privacy is a major concern on social media. It’s important to understand the privacy settings on each platform you use. You can control who sees your posts, who can tag you, and more. Take time to review and adjust these settings regularly to protect your personal information.

2. Not Everything You Read Is True

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Social media is rife with misinformation. Always check the credibility of the sources of the news and stories you come across.

Look for information from reputable sources. As you do with newspapers and live broadcasts, be skeptical of claims that seem too good or dramatic to be true.

3. Engage, Don’t Just Observe

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Baby Boomers on social media tend to observe. Remember, these platforms are meant to be interactive. Don’t just scroll through your feed taking in the information.

Like, comment, and share posts you find interesting or important. Engaging with content makes your experience more interactive and helps you stay connected with others.

4. Understand Each Platform’s Etiquette

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Each social media platform has its own set of unspoken rules and etiquette. For example, hashtags are widely used on X and Instagram but they’re not as common on Facebook and LinkedIn.

Understanding these rules can help you communicate more effectively on these platforms. This is especially valuable if you’re using social media for business.

5. Every Platform Has Value

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According to recent statistics, Facebook is the most popular social media app among Baby Boomers. With this in mind, they could be missing out on the wealth of content available on other platforms.

Whether it’s gardening, politics, technology, or cooking, Baby Boomers can find engaging tutorials about some of their favorite hobbies. Check out platforms like YouTube and Pinterest if you’re looking for more educational content.

6. Digital Footprint Awareness

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Everything you post on social media contributes to your digital footprint. Once something is online, it’s almost impossible to remove it completely.

Think carefully about what you share, especially personal details or opinions. You never know how your post can resurface again in the future.

7. Cyberbullying is Rampant

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Social media can be a fantastic way to meet people who share your interests. Unfortunately, many people use these platforms for harm.

58% of kids who have social media accounts claim they’ve had something mean said to them online. Cyberbullying is a sad reality for social media users, so Baby Boomers should keep their eyes peeled and report when they see it in action.

8. Protect Against Scams

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Be wary of scams and phishing attempts on social media. If something seems too good to be true, you’re probably right about your judgment.

A good rule of thumb is to never share personal information like social security numbers, bank details, or passwords. Be cautious of messages that ask for personal details or refer you to unfamiliar websites. Never click without researching the website first!

9. Mobile Apps Enhance Experience

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For many Baby Boomers on social media, they’re checking out their updates using a desktop instead of through their phone. If you find yourself in this group, then you may have overlooked the convenience of mobile apps.

Downloading social media apps on your smartphone can make it easier for you to access these platforms when you’re on the go. Apps are often easier to navigate than websites and can provide notifications that help you keep up with the latest updates.

10. Social Media for News

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Are you still watching the 8 o’clock news? Go to bed earlier and get your updates on current events using social media instead.

Social media can be a great way to stay updated on breaking news. Follow trusted news outlets and verify facts if you are unsure about the authenticity of the information.

11. It Can Be a Creative Outlet

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Whether it’s starting a blog, curating a photography page, or just sharing your own artwork or writing, social media is a great way to show off your creativity. Baby Boomers who are into arts and crafts can use these platforms to share their work with others.

Who knows? Your art or hobby could end up going viral, getting you more attention down the road. Feel free to use social media to market your skills!

Connect on Social

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Baby Boomers on social media don’t have to be overwhelmed. With the right knowledge and approach, these platforms can be a rewarding extension of your social and intellectual life.

Remember, the key to a successful and enjoyable social media experience lies in how you use it. By staying informed, cautious, and engaged, you can make the most of what social media has to offer.

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